Archive for the 'Email Marketing' Category

Act Now

Monday, January 12th, 2009

Did you make a New Year’s resolution? How about this one, “Don’t wait for the next new year to analyze your marketing.”
To be successful we need to be open to changing course mid year or possibly even mid campaign. We often look back on the past year and make changes for the next where [...]

Starting an email marketing campaign is easier than you think.

Thursday, December 18th, 2008

We’ve reached the point where pretty much everyone who has an email account is—whether they like it or not—familiar with email as a marketing tool. At the same time, a lot of companies either haven’t taken the time to assess if mass emails are right for them, or just don’t have the time to start [...]