How well do your customers know you?
There’s an interesting article on the Duct Tape Marketing blog about keeping customers informed of your services and products. The article is centered on the fact that too often we aren’t very good at letting our customers know about everything we do. Since keeping current customers is much cheaper and easier than finding new ones this is an important reminder for any business.
Several ways of informing customers are listed including a “new customer kit” and monthly newsletters. Take a look at the article and see if there’s something you could be doing to increase awareness with your customers.
Of course Adam Lee Design can help you with most of the tactics listed so give us a call if you think we could help you out.
